By turning the weekly shop into a pleasurable, plentiful and people-focused experience, German mini-chain Zurheide is foretelling the future of the supermarket.
Launched in March just a stone’s throw from the Königsallee, Düsseldorf’s main shopping boulevard, this is the eighth branch of the high-end Zurheide supermarket group in Germany. It’s a bold new venture, offering a glimpse into what the future of food retail might look like. Costing some €20m to plan and build, it spans 10,000 sq m spread over two floors and offers a range of 65,000 products.