Selgros, as a part of Transgourmet Central & Eastern Europe, is one of the leading cash & carry providers in Germany with 39 branches and also occupies a leading position among wholesalers in Poland, Romania, and Russia. The store in Feuerbach – Stuttgart has now been adapted to the latest developments in the cash-and-carry segment and the Selgros typical marketplace concept with «Fresh Food Booths» was implemented. Our main focus was to give a clear structure and increase freshness. We integrated a fish department into the store, as an element from the Frischeparadies concept, as well as a «built-in the mall» bistro.